We spend a lot of time thinking about where we want to go. But we rarely ask if we’ll actually like it when we get there.
Ken Norton suggests writing your resume ten years in the future. Not just to visualize success, but to picture what the job actually feels like. Do you still want to be a CEO if the day-to-day grind doesn’t inspire you? Or are you chasing the title because you think you’re supposed to?
The difference between pursuing something meaningful and chasing something performative shows up everywhere. In Hustle, Neil Patel and his co-authors point out that avoiding failure too aggressively can lead to risk aversion so strong that it stops us from ever doing anything interesting. It’s a silent trade—comfort in exchange for momentum.
Ralph Waldo Emerson once said that for everything you gain, you lose something else. The 21 Irrefutable Laws of Leadership reminds us that life is made of those trades. There’s no path without cost. But that doesn’t mean the cost isn’t worth it.
In Good to Great, Jim Collins writes about the balance between faith and discipline. You need belief that things will work out, but also the willingness to face hard truths. A clear future doesn’t guarantee an easy road. It just gives you a reason to keep moving.
Meanwhile, The Five Dysfunctions of a Team reminds us how tricky it is to hold others accountable. People aren’t easy. They get defensive, they intimidate, they overhelp. And yet, accountability is what keeps teams from drifting. The tension between discomfort and clarity is always there.
At some point, the question shifts from “What do I want?” to “What am I willing to push through to get there?”
So: Is the future you imagine worth the trades you’re already making for it?